Automotive News How Hyundai is leveraging a TikTok trend to connect with Black consumers - Printable Version

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How Hyundai is leveraging a TikTok trend to connect with Black consumers - Automotive News - 05-04-2023

How Hyundai is leveraging a TikTok trend to connect with Black consumers

<p>Hyundai's “Choose Yours” campaign features actors—and real-life couple—Alonzo B. Slater and Mea Wilkerson taking part in the “pick a card” TikTok trend.</p>

https://www.autonews.com/marketing/hyundai-uses-tiktok-trend-connect-black-consumers